2024广州设计周主办发布 | PONE普利策x立邦：时间立斗，质感风暴

广州设计周赵经理159 0192 6719

策展项目信息

项目名称：MAGIC·光影奇境

—2022广州设计周立邦展位

展览面积：312㎡

策展设计：PONE普利策设计

△展厅轴测图

，时长01:50展台设计 BOOTH DESIGN

本次立邦携手 PONE 普利策设计&壹方建筑创始人兼首席设计师梁穗明及何思玮，以“ MAGIC·光影奇境”为主题，以立邦魔术漆为介质，在保利世贸博览馆5号馆 B01 展位惊艳亮相。展览将微水泥、石材、皮革、织物、金属五大系列的立邦魔术漆效果进行了有序的区分展示，带领消费者进入光影、色彩与质感所构筑的奇境氛围中，突破感官边界，领略立邦“神奇”的墙面美学。This time, Nippon Paint collaborated with Liang Suiming and He Siwei, founders and chief designers of PONE Pulitzer Design & Architectural Design, to use 'MAGIC·Light and Shadow Wonderland' as the theme, using Nippon Paint Magic Paint as the medium, at No. 5 Poly World Trade Expo Center Booth B01 of the pavilion made a stunning appearance. The exhibition displays the five series of Nippon Magic Paint effects in an orderly manner, including microcement, stone, leather, fabric and metal, leading consumers into a wonderland atmosphere constructed by light, shadow, color and texture, breaking through the boundaries of the senses and appreciating the Nippon Paint’s “magical” wall aesthetics.

本次展览将 30 作为一个重要的里程碑，标志着立邦品牌已经走过了三十周年的历程。设计师在占地 320 平米的场地中，精心设置了15个立斗，含蓄地用“立”点题了品牌。立斗作为中华民族五谷丰登的象征载体，也寓意着立邦30年来以专业的产品与服务为千万中国家庭刷新生活与梦想，同时更寄托了立邦向广大消费者送上的真挚祝福和美好期许。This exhibition takes 30 as an important milestone, marking the 30th anniversary of the Nippon Paint brand. The designer carefully set up 15 standing buckets in an area of 320 square meters, implicitly naming the brand with 'standing'. Lidou, as a symbol of the Chinese nation's harvest, also means that Nippon Paint has refreshed the lives and dreams of tens of millions of Chinese families with its professional products and services for 30 years. It also expresses Nippon Paint's sincere blessings and wishes to consumers Good expectations.

，时长02:06

不同色块立斗由互动的呼吸光柱连接对应的方形矩阵空间，形成独立主题的方阵。斜面的空间布局又如同三棱镜一般，光影的流动折射赋予空间无限神奇的变化。Standing buckets with different color blocks are connected to corresponding square matrix spaces by interactive breathing light pillars, forming a square matrix with independent themes. The spatial layout of the inclined plane is like a prism, and the flowing refraction of light and shadow gives the space infinite magical changes.

而在参观的动线设计上，设计师大胆打破了传统的线性参观模式，在有限的空间内利用区域的分割与转折，打造出神奇空间——身处其中的参观者，除了需要在展台中“寻找出口”外，更不自觉地通过精心设计的动线，全面领略设计师的奇思妙想。In terms of the design of the visiting movement line, the designer boldly broke the traditional linear visiting model and used the division and turning of areas in a limited space to create a magical space - visitors in it, in addition to needing to be in the booth, In addition to 'looking for the exit', you can also unconsciously fully appreciate the designer's whimsical ideas through carefully designed moving lines.

相对狭小的空间中，增加了参观者与原本承担分割作用的“墙体”之间的互动，不但更能够近距离感受立邦提供的色彩冲击，更能领略设计师利用立邦的材质特性，全面融入作品后所想要传达的思想力量。In a relatively small space, the interaction between visitors and the 'wall' that originally served as a partition is increased. Not only can they experience the color impact provided by Nippon Paint at a close distance, but they can also appreciate the material characteristics of Nippon Paint that the designer has used. The power of thought that you want to convey after being fully integrated into the work.

为传递立邦魔术漆“取质自然”的理念、展现“奇境”的主题氛围，设计师从巴哈马的粉色沙滩汲取了色彩灵感，将日出时天空的橙黄色和海面的烟粉色，注入到这个春日迷宫里，让整个空间“活”了起来。In order to convey Nippon Paint's concept of 'natural quality' and show the theme atmosphere of 'Wonderland', the designer drew color inspiration from the pink sand beaches of the Bahamas, injecting the orange-yellow sky at sunrise and the smoky pink of the sea into Come to this spring maze and make the whole space 'alive'.

日出是新的开始，是希望，是高压之下，人们忘记的情绪。且时值春日，这种明媚浪漫的颜色，给人一种海边度假的惬意感。传统家装中，我们会因为担心视觉疲劳而选取保守的白色作为空间主色调，但立邦却借设计师之手，传递出一种新的美学理念与居住情绪。Sunrise is a new beginning, hope, and an emotion that people forget under high pressure. And it's spring, this bright and romantic color gives people a comfortable feeling like a seaside vacation. In traditional home decoration, we would choose conservative white as the main color of the space because we are worried about visual fatigue, but Nippon Paint uses the hands of designers to convey a new aesthetic concept and living mood.

七大展区分别用微水泥、石材、皮革、织物、金属五种系列效果的立邦魔术漆，营造的各具巧思的艺术装置。独有的材质拟真感，打破了传统墙面涂料效果，改变“墙面”特性的可能。The seven major exhibition areas use Nippon Magic Paint with five series of effects: microcement, stone, leather, fabric, and metal to create unique art installations. The unique material simulation breaks the traditional wall paint effect and makes it possible to change the characteristics of the 'wall'.

展馆的外墙采用立邦荣彩石砂岩涂料，这个系列通过模拟颗粒细腻、质感强烈的天然砂岩效果，展现了粗犷写意的自然磨砺质感。在光线照射下，丰富多彩的纹理和光影效果，给人以很吸睛又不张扬的视觉感官。The exterior walls of the exhibition hall are made of Nippon Paint's Rongcai Stone Sandstone Paint. This series simulates the effect of natural sandstone with fine grains and strong texture, showing a rough and freehand natural polished texture. Under the illumination of light, the colorful textures and light and shadow effects give people an eye-catching and unobtrusive visual sense.